DETOURS with LOIS O'HARA

IN THE FIRST OF OUR NEW DETOURS SERIES, GO BEHIND-THE-SCENES OF OUR COLLABORATION WITH LOIS O'HARA AS WE SALVAGE AN OLD KIOSK THAT WAS ON ITS WAY TO THE SKIP.

Lois O’Hara is a Brighton-based artist-designer who has painted her uplifting wavy murals as close to home as on Brighton beachfront and as far afield as Australia. Growing up she was fascinated by surfing and the ocean, something which she thinks has influenced the fluid shapes she is now famous for.

At JUBEL, we don’t like waste, so at the start of the summer, we rescued on old discarded kiosk that was ready for the bin, with the hope of repurposing it into a wavy beachside bar to serve our cold liquid gold from on Perranporth Beach. We wanted to create a coastal landmark where people could meet to grab a pint and it seemed like the perfect time to collaborate with Lois.

Lois created a bespoke design for us in her own unique style, using a colour palette inspired by the bold colours of each of our Peach, Grapefruit and Elderflower beers. The first part of Lois’ process happens in her studio at home, through sketches and layering graphics on her laptop. We loved the design instantly and asked Lois to join us down in Cornwall on a sunny July day to transform our kiosk. She has been honing her craft for years and is able to translate her designs into paint with the smoothest lines you’ve ever seen, something that is near to impossible with a paintbrush!

The result is a bright and bold bar that is now serving ice cold peachy pints for beachgoers. Meet Lois and see our salvaged beach hut come to life in the very first film in our new Detours series.